Evergreen Lead Magnet Setup On LinkedIn

What Are Evergreen Lead Magnets?

Evergreen lead magnets attract leads consistently over time without losing relevance. They are often positioned as free, high-value resources that solve a specific problem for your ideal customer (ICP) while showcasing your expertise.

LinkedIn Evergreen Lead Magnet Strategy:

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  1. LinkedIn Profile Featured Section - A preview of the lead magnet is featured on a LinkedIn profile, offering direct access to a free guide with a clear CTA, such as 'Get The Free Guide Now!'*.

  2. Website Lead Magnet Page - A dedicated landing page on your website highlighting the lead magnet in detail, including the value it provides, benefits, and a structured breakdown of its contents.

This strategy works. See a proven example at https://sevenfigurecreators.com/start-selling-on-linkedin/ for a high-converting _Evergreen Lead Magnet example. This example also serves as part of the value ladder. _

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Want to build your own? Check out The High-Converting Squeeze Page Template (Framer Kit) and LinkedIn Featured Section Templates for Lead Magnets (Figma).