Read First: Your Conversation Strategy
Most people think chatting is just about saying the right thing.
But here’s the truth: it’s how you say it, when you say it, and why it resonates that matters.
Turning LinkedIn chats into cash isn’t about a perfect script—it’s about mastering the nuances of connection. Every word, pause, and question matters. Let’s dive into how to rethink and refine your chat game.
Before diving into scripts and how to customise them, let’s focus on something even more important: the strategies behind every message you send. Scripts are great starting points, but success in sell-by-chat isn’t about copying and pasting. It’s about understanding the core principles that make every interaction count.
In Chapter 2, we touched on the chat metrics that matter most:
Response Rates: How often people engage with your messages.
Reply Depth: How meaningful the conversations become.
Follow-Up Success: How often your persistence turns into replies.This chapter is all about applying the strategies that move those numbers. Every message, every follow-up, and every response is a chance to serve value—and a chance to learn.
What you'll find in this chapter are the foundational principles that guide every great conversation.
These aren’t scripts—they’re the playbook. Use them to shape your tone, timing, and approach, so when it’s time to personalise your scripts, you’ll know how to make them work for you.
Master these, and you’ll have the tools to not only write killer messages but to consistently turn chats into trust, trust into action, and action into results.