Flatter With Precision
Flattery is often misunderstood.
The goal isn't to butter them up; it's to show you truly understand their world.
People light up when they're recognised for what matters to them—and when they feel you get it.
What precision flattery looks like:
Call Out the Specifics:
"Your approach to [topic] is EPIC because..."
This shows you've actually paid attention.
Respect Their Work: Instead of just praising the outcome, acknowledge the effort, thought, or expertise behind it.
Show You're Listening: Reference something niche—something only someone who really understands would notice.
Precision flattery isn't about empty praise; it's about making them feel seen. When people feel understood, trust follows.