An Introduction to Preloaded Value

The fastest way to build trust in a chat isn't to tell someone how you can help them—it's to show them.

That's where the preloaded value comes in. By sharing the right insights at the right time, you turn skepticism into curiosity and curiosity into action.

But let's be clear: preloaded value isn't about overwhelming people with everything you know. It's about being so specific, so targeted, that they feel like you've cracked the code on their exact problem.