Why Preloaded Value Works
People don't care about what you sell; they care about whether you can solve their problem. Preloaded value proves you can, without asking for anything in return.
It does three things:
- Builds Trust Instantly: When you give them something useful, you show you're not just another pitch.
- Activates Reciprocity: Help them, and they'll feel compelled to keep the conversation going.
- Position You as the Guide: Instead of convincing them you're the expert, you let your insight do the talking.