Mistakes When Qualifying
Avoid this...
The biggest mistakes in qualifying aren't obvious—they're subtle missteps that erode trust:
Overloading Early: Don't try to qualify someone too quickly. Start light, then build.
Skipping the Gap: If you don't make the problem feel real, they won't feel urgency.
Talking More Than Listening: If you're doing most of the talking, you're doing it wrong.